The Cupboard

Welcome to The Cupboard, a cherished staple of Auckland's vibrant fashion scene since 1975. Nestled in the heart of this dynamic city, we've spent nearly half a century curating a unique blend of women's fashions that reflects both timeless elegance and contemporary flair. Step inside our enchanting store, where you'll discover an eclectic mix of designs that cater to every woman's individuality. From bold statement pieces to delicate, understated charms, we've carefully selected each item to inspire confidence and empower our customers. Our dedication to colour matching ensures that each outfit exudes harmony and balance, making every wearer feel truly extraordinary. But The Cupboard is more than just a retail haven for women's fashions. We take pride in our ability to customise pieces, transforming everyday clothing into something extraordinary. Whether you're looking for a bespoke dress for that special occasion or simply wish to add a personal touch to an existing wardrobe item, our talented team of designers are here to bring your vision to life. Browsing through our store, you might also stumble upon our carefully curated selection of secondhand books and homewares. We believe in the power of storytelling and strive to create a space where customers can immerse themselves in a good book or find that perfect home accent. Our collection of gifts is equally diverse, thoughtfully chosen for their unique charm and ability to bring joy to those who receive them. At The Cupboard, we're not just a business; we're a community. We take pride in the lasting relationships we've formed with our customers over the years and strive to create an environment where everyone feels welcome and inspired. So whether you're a first-time visitor or a long-standing friend of The Cupboard, we invite you to join us on this exciting journey of self-expression and discovery. Welcome to The Cupboard – Auckland's vibrant hub for women's fashions, stories, and connections.