Suzelle Lingerie and Swimwear

Welcome to Suzelle Lingerie and Swimwear, nestled in the heart of Hawke's Bay, a vibrant region known for its sun-kissed beaches and lush vineyards. Established in 1976, we have been a cherished haven for women seeking stylish, comfortable, and high-quality undergarments for over four decades. Our journey began with a simple belief: that every woman deserves to feel confident, beautiful, and supported in her lingerie and swimwear. Over the years, we've grown, but our commitment to quality, comfort, and customer satisfaction remains unwavering. We offer an extensive range of lingerie, sleepwear, swimwear, shapewear, hosiery, and mastectomy products that cater to women of all shapes, sizes, and lifestyles. Our team of experienced fitters are here to ensure you find the perfect fit, whether it's a everyday bra, a special occasion piece, or a post-mastectomy garment. We understand the importance of comfort, support, and style, especially for those going through challenging times. Our range includes post-mastectomy breast forms, pocketed bras, and lingerie designed to help women feel whole again. At Suzelle Lingerie and Swimwear, we believe in the power of a well-fitted bra. We believe that every woman deserves to feel comfortable, supported, and beautiful in her skin. So, whether you're looking for a new everyday bra, a special piece for a special occasion, or post-mastectomy garments, come visit us. Let us help you find the perfect fit and rediscover your confidence. We are more than just a lingerie store; we are a community, a haven of comfort, style, and support. We invite you to step into our store in Hawke's Bay, where every woman is welcome, and every body is celebrated. Let us be part of your journey towards confidence, comfort, and self-love.