Southern Fish Bait

Welcome to Southern Fish Bait, nestled in the heart of Marlborough - a city that pulsates with the rhythm of the sea and the spirit of fishing. Established years ago, we've been a part of this vibrant community, providing anglers with the finest fishing tackle and bait for their adventures on the water. Our story begins with a passion for saltwater fishing - the thrill of the chase, the anticipation of the catch, and the connection with nature that comes from casting a line into the deep blue sea. This passion led us to delve deeper into the world of fishing, exploring different techniques, tackle, and baits that would aid our fellow fishers in their pursuit. Fast forward to today, Southern Fish Bait has become more than just a tackle shop - we're an extension of your own fishing journey. We pride ourselves on being the go-to destination for fishermen seeking quality equipment, from game fishing rods and reels to spin fishing lures and hooks. Our offerings extend beyond retail, as we also engage in wholesale, ensuring that our products reach a wider audience. At Southern Fish Bait, we believe that every angler deserves the best tools for their catch. This belief led us to embark on our own journey of fishing bait production, meticulously crafting baits tailored to local fish species and conditions. Our commitment to quality is unwavering - from the materials we use to the rigorous testing each bait undergoes before reaching your hands. Our doors are always open for those who share our love for fishing, whether you're a seasoned angler or just starting out. Stop by our store, and let us guide you through the world of fishing tackle and bait. Join us in celebrating the sport we all cherish - saltwater fishing - and embark on your own fishing adventure with Southern Fish Bait as your trusted companion.