Mild Red

Nestled in the heart of Otago, where artistry meets elegance, we proudly present Mild Red - your go-to destination for all things fashionable and unique. Established with a passion for self-expression and a flair for style, Mild Red has been a beacon of creative energy since its inception. Step into our boutique, and you'll find yourself surrounded by an exquisite array of clothing, jewelry, and accessories that effortlessly blend contemporary trends with timeless sophistication. Each piece in our collection is carefully curated from the world's most respected fashion labels, ensuring a vibrant mix of bold, statement-making styles and understated, classic pieces that cater to every woman's unique sense of style. But Mild Red is more than just a retail space; it's an artistic sanctuary where fashion meets functionality. Our team of skilled personal stylists are here to guide you through the labyrinth of trends, helping you discover your own unique style narrative. With their keen eye for detail and unparalleled understanding of what flatters and flat-out flops, they'll help you find pieces that truly speak to your inner fashionista. As you explore our boutique, take a moment to appreciate the carefully selected artworks that adorn our walls, showcasing the talents of local artists. This fusion of fashion and fine art creates an immersive experience that transcends the ordinary retail visit, making Mild Red more than just a shopping destination - it's a lifestyle. Our story began with a dream to bring Otago a space where women could express their individuality without compromise. Over the years, we've watched as our customers transform, growing in confidence and discovering their personal style through our offerings. And now, we invite you to join us on this journey of self-expression and creative exploration - welcome to Mild Red, where fashion meets artistry, and every woman can embrace her unique beauty.